Vietnam KOLs to Develop U.S. Poultry Recipes for Social Media Channels

Vietnam KOLs To Develop U.S. Poultry Recipes for Social Media Channels

Key Opinion Leaders (KOLs) Helen and Nha-Co-2-Nguoi are doing a series of online videos promoting U.S. poultry recipes. The objectives are to introduce to Vietnamese consumers, especially milleniums on the nutritional value of U.S. poultry products and on the different ways to cook U.S. poultry.

Helen, a food and cooking blogger, as well as a food consultant, has a Facebook following of 431,000. Nha-Co-2-Nguoi is a lifestyle and food influencer and has a Facebook following of 111,000. There will be a total of 5 recipes by the two KOLs. These videos will be published on the KOL media channels from June 25to July 15, 2020.